October 8th Keynote: NSA NE Member Marilee Driscoll
How Every Speaker Can Create and Sell High Profit Products
You may have noticed that we rarely feature someone from our chapter. That’s because as speakers, we all know the expert is "someone who got on a plane to present." But at our October 8th chapter meeting we’re starting a trend: mining the "acres of diamonds" in our own back yard.
And what better person to start with than with Marilee Driscoll. Our colleague’s concurrent session at the Atlanta convention wasn’t even standing room only---there wasn’t that much room! When they stopped letting people in to her sesion, a group of about 20 people stayed in the hallway and listened to the session from there! The audio recording of Marilee’s session was the #3 bestseller – out of 92!
Here’s how the session was described in Atlanta:
“Marilee will show you how to go from no product to an average product order of $400…without pre-sales, back-of-the-room corporate sales or selling from the platform. It’s a steep learning curve, but it doesn’t take much money to get started. Just know-how.”
The good news is that we have Marilee for more than 1 hour; so she can share even more with us. She’ll present in the morning, then lead a practicum designed to apply her proven concepts to each of our businesses in the afternoon. She’ll cover how to create the right product for your business, and how to price it. She’ll show us two proven methods to sell high profit products, neither of which requires that you be a great salesperson! Her handout will include a sample order form that you can use – the order form design and layout actually makes the sale!
Speaker Showcase
Top Five Small Business Marketing Mistakes
The small business person has their hand in every aspect of their business. Marketing is one area where it’s easy to forge ahead without thinking through what they do and say. We’ll look at common marketing mistakes, and examine quick solutions for doing it right.
Don Zihlman, DRZ Marketing Inc
StreetSmart Selling: We help businesses who want to Increase Their Sales, Develop Their Sales Team, Grow Their Revenue. Keynotes-Breakouts on Marketing, Advertising & Sales. Don learned sales "On The Street." Over the years, he has been a consistent top-billing radio advertising rep, a radio sales manager, and for over 15 years, president of his own marketing and advertising agency.
